Paul O'Loughlin.

Sales Consultant

About Paul.

Paul’s career in real estate started long before he ever stepped inside a listing. For over a decade, he worked behind the scenes as a digital strategist at realestate.com.au, helping agents craft campaigns that cut through the noise and connect with buyers across the country. But for Paul, it was never just about data points or click rates—it was always about people, trust, and getting the timing right. Kind of like reading a swell before the break.

Now, as part of 4one4 Property Co., Paul brings that deep knowledge of the industry into sharp focus. He’s not just transitioning from tech to sales—he’s translating years of experience into real-world results, using the same care, instinct, and clarity that defined his previous chapter. He’s traded dashboards for driveways, but his approach remains the same: be prepared, move with purpose, and ride the wave, not fight it.

Paul’s style is grounded in trust and connection. He believes real estate should be transparent, collaborative, and tailored—never one-size-fits-all. Whether it’s a first-time buyer or a seasoned investor, Paul ensures every person he works with feels heard, informed, and supported—like having a steady hand at the helm when the tide picks up.

What drew him to 4one4 was simple: culture. A team that encourages innovation, values doing things differently, and looks out for each other like a good crew on a long paddle.

When he’s off the clock, Paul is in his element—salt in the air, sun on his back, and water all around. He’s most at home diving below the surface, chasing waves, or simply floating alongside his son or daughter in Tasmania’s endless blue. That rhythm between focus and freedom is what fuels him—on the job and beyond it.

Strategic, sincere, and part of a new wave of real estate professionals, Paul brings a fresh perspective and a grounded presence to everything he does. For him, success isn’t just about the sale—it’s about helping people navigate their next chapter, calmly and confidently, no matter how the tide turns.

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Our Values and Purpose

Our purpose is to create a place where we can facilitate our peoples’ growth. Our values are

You are only as good as your last success story, and this is something that is always at the forefront of our mind.

It's a big call to make, and we get that, but it's true; we are here to showcase a new way of thinking.

Real Estate is more than just property; this is why we have made an ongoing commitment to reduce our carbon emissions and leave the planet better than we found it.

Not only for our staff but our clients as well. This is at the route of everything we do, from our podcast to our blog to our conversation, knowledge is key to a stress-free experience.

We get it, Real Estate is a serious topic and that you are trusting our agency with your most valuable assets but who said we can't make the process a little fun, after all, they say laughter is the best medicine and we are as healthy as they come.

The 4ONE4 Difference

Primarily, We are here to sell your home… but no one ever said you can’t have a little fun in the process.

Our media team will expose your property to rock star status.

Quirky, fun, cheeky and different are some of the ways people describe our agency.

We are here to not just implement the next big thing, but to be the first to discover it. Let's shake things up!!!

As industry transformers, we aim to surpass – not simply meet – the modern consumer’s needs.

Yes, we said robot, our AI digital assistant Rita, will help streamline communications.

Since opening in 2006, we have accumulated over 35 Industry awards, including Australias best medium-sized agency.